shop by icon

Bona Fide has developed icons which allow you to quickly identify each product's eco-attributes. Each unique icon includes our own definition as an educational component to your shopping experience. This increases your awareness about how to be a conscious consumer and how the products you buy impact the environment. You may also "shop by icon" as another method of locating products with a specific eco-attribute.

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Recycled / Reclaimed

Products with the icon "recycled/reclaimed" are comprised of materials that have been removed from the waste stream and reconstructed into other useful products. These can be various percentages of recycled or reclaimed materials and may be a mix of pre-consumer and post-consumer waste. This Bona Fide icon describes a product with a recycled or reclaimed content of 50% or greater. Recycled materials are typically processed using waste products with varying degrees of intensity and environmental impact. Reclaimed materials use waste products typically as is (with minimal or no processing). Overall, recycled products reduce energy and conserve water because virgin or raw materials have been wholly or partially substituted during the processing phase.